20 Questions for Every Case Study Interview
- Please generally describe your role at the company. How long have you been there? Where were you before?
- In general, what does the company make or do? What is its mission?
- Can you provide as many standard sizing metrics as possible, such as annual revenue, number of employees, number of customers or locations, etc?
- Other than obvious goals, such as revenue growth and profitability, what strategic goals does the company have?
- What particular challenges does the company face?
- Did the strategic goals or challenges play a role in why you selected the ________ solution?
- Why did you select the solution?
- Did you compare it to the competition? If so, which competitors? Why did you select ________?
- How much time was required to handle this function before choosing _____________?
- Aside from the time required, were there particular deficiencies as a result of the previous system that led you to look for a new solution?
- Do you have any hard figures to illustrate benefits the ________system has provided (man-hours saved, other cost savings, summaries/analyses that weren’t available before, etc.)?
- Do you have any anecdotal feedback, such as comments from employees, customers, partners or your own particular views?
- Are there other modules or components within the existing package that have not been implemented yet? If so, do you plan to implement them at a later date? And what benefit do you expect to derive from their implementation?
- Do you have plans for expanding or adding to the system? If so, what issues will you be addressing through the expansion?
- Did implementation go as planned? What did you think of the professional services team or account management team at _______________?
- How did staff members handle/react to the new system? Was it easy for them to get up and running?
- Are you using __________to integrate with any other applications? If so, how smoothly has that integration occurred? Has it produced the desired results?
- Have you realized any unexpected benefits from using ________?
- Other than issues you have already addressed, can you describe any specific business advantage(s) the ____________system has made possible?
- Is there anything else that we did not include in this questionnaire that you would like to add?


